BP’s corporate identity and retail brand standards are reflected in the signage on their forecourts. It tells their customers who they are and what they do. It is therefore logical that BP always wants to look at its very best.
Since 2008, Vicom4® Outdoor is official acknowledged by BP as the solution for keeping their retail brand appearance representative and good looking, by giving their old and faded outdoor signage a complete refurbishment through the HQ-concept.
Together with our local partner companies, over 500 BP petrol stations in 11 countries worldwide have been refurbished through the HQ-concept.